Tag Archives | Online Impression

businessman happy because his chosen

The Value of Training for Company Culture and Hiring Practices

Many business owners today are looking for specific skills when they hire employees but it turns out, skills may be less important than personal characteristics. In addition, you may also overlook the potential in the employees you already have. Many people can learn new skills and training improves morale and productivity among your staff. Some […]

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Business culture

Business Globalization: Nepotism versus Wasta – ll

Cont… Kate Hutchings and David Weir have also studied the practice of wasta, as seen in The Journal of European Industrial Training. In studying 25 years of literature concerning wasta, these investigators believe that it remains very influential and traditional in business practice. Wasta can be viewed as a kind of networking in which relationships […]

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open business discussions

Is Your Business Operating With an Outdated Model?

If you had to draw a shape to represent how decisions occur in your organization; what would you draw? A pyramid or a circle? Shining a spotlight on your business model and how it functions is the first step towards improving it. Most businesses still operate with an authoritarian, hierarchal, top-down model even though decades […]

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International Business

The Arab Market

What opportunities does UAE’s growing global consumer base offer business owners? Diversity. Diversity of the population means that there are many market opportunities to offer products and services for differing consumer desires and needs. What are some of these populations? Expatriates make up 80 percent of the population reports HKTDC Research and a United Nations […]

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Brand Concept - Hit Target.

Frankenbranding and Personal Branding

“Frankenbranding” is a term most often used to describe corporate co-branding attempts: the cobbling together of two different brands in order to gain wider appeal to varied target markets. In his 2011 Wired Magazine article, “Awesomely Awful Frankenbrands,” David Kushner describes some of the outcomes of these attempts, when smashing different brands together results in […]

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Employer choosing the right worker

Are You Using Facebook to Screen Applicants?

Social media is changing the way we live and do business. Employers are increasingly using Facebook to screen potential hires. Guidelines concerning ethics and privacy haven’t been established for this practice nor has evidence for just what content helps employers determine best hires. Florida International University researchers looked at employers across six industries—advertising, education, food […]

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